Hi, I’m Karen!
I'm currently studying for a Master’s degree in Strategic Marketing Management.
As of September 2022, I will be ready to boost your fashion business!
My mission is to bring more authenticity to the fashion industry.
About me
Personality: extraverted, driven, confident and determined. This is how I plan to enter the 2022 fashion industry with a leading mindset bursting of creativity. Ready to embrace refreshing design, with an authentic spirit towards the brand, its people and our planet.
Knowledge: in my master's, I learned about strategic brand management, customer experience management, marketing, consumer psychology, leadership, behavioural decision making, ethics, responsibility and sustainability.
During my bachelor's degree, I became familiar with management of business domains, economic analysis and international orientation, entrepreneurship and innovation, professional skills and employability, mathematical and statistical techniques, research skills, behaviour, society and law, and the ethical, sustainability and corporate responsibility aspects of business.
During my preparatory year, I practiced fine arts.
I speak Dutch, English, French and German.
Experience: I worked a student job of six years as a saleswoman at a fashion retailer. This is where I developed various skills, such as customer service, communication skills, commercial awareness, working under pressure, time management, problem-solving, taking initiative, attention to detail, responsibility and numeracy.
My mission
Bringing authenticity back to the fashion industry
The fashion industry has changed rapidly over the past years. With intense competition growing faster than ever, pressure on your brand is growing with it. A major pitfall is fashion businesses losing their authenticity while busy trying to compete in the industry. I'm here to fix that for you!
Coming from a fashion related family and my experience in the art field definitely gave me the necessary feeling and passion for the fashion industry. Thanks to my masters degree in Strategic Marketing Management, I now also have gathered the skills and expertise needed to take your business to the next level. Check out my portfolio to get a better idea of who I am. Would you like to learn more? Don't hesitate to contact me today.
"I no longer look for the good in people. I search for the real. Good is often well dressed in fake clothing. Real is naked and proud.”
My strengths
Why your fashion business needs me
Leadership
Thanks to my extraverted and confident personality, and my degree preparing me for leadership roles, I'll be perfectly suitable for a leadership position in your company.
Passion
Passion for the industry and my career give me the opportunity to go just that bit further for your business. Get ready to level up!
Creativity
An open mind and broad experience in fine arts, the perfect toolbox for a function in a creative and rapid-changing field.
Drive
Driven, driven, driven. Maybe the best word to describe me after all. If you hand me a task, assume it's done.